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LTV:CAC Ratio Calculator

Compare customer lifetime value with customer acquisition cost.

Instant · no account

Input

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Method

How it works

Change any input above and the result updates instantly. The formula or method used by this tool is shown below.

LTV:CAC = Customer lifetime value ÷ CAC

Quick answers

About this tool

What does the LTV:CAC Ratio Calculator do?+

Compare customer lifetime value with customer acquisition cost.

How does this calculator calculate the result?+

It uses this method: LTV:CAC = Customer lifetime value ÷ CAC

Are my inputs saved or sent to an account?+

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