CalculatorBusiness

Customer Lifetime Value Calculator

Estimate customer lifetime value from order value, purchase frequency and customer lifespan.

Instant · no account

Input

Enter your values

Average order value

Purchases per year

Customer lifespanyears

Method

How it works

Change any input above and the result updates instantly. The formula or method used by this tool is shown below.

LTV = Average order value × Purchases per year × Customer lifespan

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Quick answers

About this tool

What does the Customer Lifetime Value Calculator do?+

Estimate customer lifetime value from order value, purchase frequency and customer lifespan.

How does this calculator calculate the result?+

It uses this method: LTV = Average order value × Purchases per year × Customer lifespan

Are my inputs saved or sent to an account?+

Core CalcForge tools require no account, and most calculations run locally in your browser. Favorites and recent-tool history, when used, stay in this browser.